Serve drinks in reusable cups at sport fixtures
In an effort to avoid the safety, cost and logistical implications of serving drinks in glass containers, venues have switched to single-use plastic alternatives. As it becomes clearer that this has a high environmental impact and is becoming socially unacceptable, it might be time to switch back to reuseable cups
A poll of UK football fans found that 84% agree Premier League clubs should ensure reusable or returnable cups are used in their stadiums.
SourceBenefits
- Shows your commitment to the environment
- Gives a more high-end experience for the consumer
- Can reduce costs in the long-term - especially if you ask customers to bring their own reusables
Challenges
- If you are providing the reusables, can be a higher upfront investment
- Need to consider the logistics of cleaning and storage after use
- May be health and safety considerations to overcome
Making a difference
By introducing resusable cups in partnership with Sky Ocean Rescue, UK football club Arsenal saves approximately 20,000 from going to landfill every game