Replace packaging with technology

Plastic-free cosmetics being scanned using the Lush Lens

Cosmetics and personal care company Lush has introduced an app that you can use on their packaging-free products to identify what they are and what's in them, without the need for packaging!

32% of the 78 million tons of plastic packaging produced annually is left to flow into our oceans.

Source

Benefits

Removes the need for printed ingredients lists and labels
Can be used in store and at home
Can also include other information, such as digital product demos

Challenges

Requires a smartphone
Companies would need to encourage customer behaviour change and consider their demographic
Cost of app development
Cost of redesigning products to be packaging free

Making a difference

Lush opened their first "Naked" store in the UK in 2019, along with two other plastic-free stores in Milan and Berlin.

Build an app that scan your products

There are hundreds of other ways to solve plastic pollution

Explore